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"Design for Product Success" delves into the techniques used by world-class companies to guide the design and development of high-quality products in a step-by-step manner. Using analytical tools and case studies. This book familiarizes readers with the concepts, techniques, and tools that encourage creativity and innovation. It offers a strategic approach for organizing product design. Most of the approaches are general in nature and can be applied to different types of products. This text includes design-oriented discussions that support students, engineers, and technology managers. Some of the topics covered include: how to build product teams, characteristics of self-directed product teams, new product creation strategies and processes, creative design techniques, organizational aspects and principles of design for assembly, disassembly, and manufacturing, and environmentally conscious design.