Management Books

Total Record : 1651
Author: John Philip Jones
ISBN: 1259005895 / 9781259005893
Year: 2012
Availability: In Stock
Too many marketing people have forgotten - if they ever knew - some of the rock solid, evidence-based, fundamental truths about the nature and value of brands. With a rare clarity of both thought an...
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List Price: ` 605
 
Author: N. Ramachandran, Ram Kumar Kakani
ISBN: 1259028437 / 9781259028434
Year: 2013
Availability: In Stock
The function of a correctly prepared Balance Sheet is to exhibit the true and correct view of the state of affairs of any concern. This new edition targets those questions related to the Balance She...
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List Price: ` 380
 
Author: Alok Dixit, P.K. Jain, Surendra S. Yadav
ISBN: 0071332952 / 9780071332958
Year: 2012
Availability: Out of Stock
Given the relatively nascent stage of Derivative Markets in India and their crucial role in capital creation, it becomes imperative to address select issues faced by market participants in the devel...
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List Price: ` 995

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Author: Arthur Middleton Hughes
ISBN: 1259029050 / 9781259029059
Year: 2012
Availability: Out of Stock
Since the previous edition of Strategic Database Marketing was published in 2006, digital tools like Google, e-mail, mobile devices, and social networking sites have completely changed the game. Cus...
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List Price: ` 1180

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Author: Kinjal Medh, M.G. Parameswaran
ISBN: 0070707138 / 9780070707139
Year: 2011
Availability: Out of Stock
The Case Book II highlights the key issues involved in the creation of brand building, consumer products, durables and services advertising. The case book has been compiled by the authors from the a...
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List Price: ` 1335

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Author: A.V. Rajwade
ISBN: 0070148880 / 9780070148888
Year: 2011
Availability: Out of Stock
The last few decades have been witness to a far greater degree of globalisation. There has been a leap in world trade and cross-border finance, and a sharp rise in the currency exposures of Indian b...
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List Price: ` 750

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Author: Dun & Bradstreet
ISBN: 0070620946 / 9780070620940
Year: 2011
Availability: Out of Stock
Propelled by India's economic growth, Indian securities market is continuing to provide opportunities for wealth creation. However, a timely and accurate valuation of securities is imperative for ar...
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List Price: ` 675

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Author: Sunil K. Parameswaran
ISBN: 007065705X / 9780070657052
Year: 2007
Availability: In Stock
The Securities Markets Series has been designed to cater to professionals who do not have time to read and assimilate a treatise on Financial Management or Corporate Finance. It provides a reasonabl...
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List Price: ` 225
 
Author: Sunil K. Parameswaran
ISBN: 0070620830 / 9780070620834
Year: 2009
Availability: In Stock
The Securities Markets Series has been designed to cater to professionals who do not have time to read and assimilate a treatise on Financial Management or Corporate Finance. It provides a reasonabl...
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List Price: ` 205
 
Author: Ram Krishna Sinha
ISBN: 1259005976 / 9781259005978
Year: 2012
Availability: In Stock
For a budding professional, venturing into a career is a move that is attached to a myriad of emotions where he/she is apprehensive, unsure and even scared as to how they are to adapt and mould them...
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List Price: ` 375
 
Author: Amitava Chattopadhyay, Aysegul Ozsomer, Rajeev Batra
ISBN: 1259029220 / 9781259029226
Year: 2012
Availability: Out of Stock
From smartphones and computers to blue jeans and beer, companies from China, India, Taiwan, Mexico, Turkey, and other emerging markets are now winning leading market shares with their own-branded, h...
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List Price: ` 765

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Author: Dr. Rick Brinkman, Dr. Rick Kirschner
ISBN: 1259029204 / 9781259029202
Year: 2012
Availability: Out of Stock
Dealing with People You Can't Stand has been helping good people deal with bad behavior in a positive, professional way for nearly two decades. Unfortunately, as the world becomes smaller and tim...
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List Price: ` 340

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Author: Sunil K. Parameswaran
ISBN: 0070599122 / 9780070599123
Year: 2010
Availability: Out of Stock
Future Markets: Theory and Practice is the first of the two books written by the on Futures, Options and Swaps, and covers forward and futures contracts. The second book would cover options and swap...
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List Price: ` 470

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Author: Dave Ulrich, Jon Younger, Mike Ulrich, Wayne Brockbank
ISBN: 1259061051 / 9781259061059
Year: 2012
Availability: Out of Stock
"This definitive work on HR competencies provides ideas and tools that help HR professionals develop their career and make their organization effective." "Edward E. Lawler III, Professor, Universit...
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List Price: ` 688

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Author: Jonathan Bernstein
ISBN: 1259028704 / 9781259028700
Year: 2012
Availability: Out of Stock
Lead your Organization through any business crisis' and emerge stronger than ever Manager's Guide to Crisis Management provides the basic skills and knowledge you need to deal with the crises tha...
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List Price: ` 297

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Author: Charu Sharma, T.V. Rao
ISBN: 0070707200 / 9780070707207
Year: 2012
Availability: Out of Stock
Some leaders change the fortune of their organisation. How do they do it, and what are their virtues' 100 Managers in Action explores facets which have enabled 100 managers to emerge as outstanding ...
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List Price: ` 616

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Author: Dun & Bradstreet
ISBN: 0070621004 / 9780070621008
Year: 2011
Availability: Out of Stock
India's fixed income securities market has been evolving steadily since the economic reforms. Fixed Income Securities dwells on the various facets of Indian fixed income markets. It covers the India...
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List Price: ` 583

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Author: Jeffrey Hayzlett, Jim Eber
ISBN: 1259029255 / 9781259029257
Year: 2012
Availability: Out of Stock
What's stopping you from making the changes your business needs to thrive' The most dangerous move in business is the failure to make a move at all. The history of business is filled with companies ...
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List Price: ` 375

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Author: Sunil K. Parameswaran
ISBN: 0070620865 / 9780070620865
Year: 2007
Availability: In Stock
The Securities Markets Series has been designed to cater to professionals who do not have time to read and assimilate a treatise on Financial Management or Corporate Finance. It provides a reasonabl...
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List Price: ` 225
 
Author: A.V. Rajwade
ISBN: 0070680183 / 9780070680180
Year: 2010
Availability: Out of Stock
Huge losses have been incurred by several companies in India and abroad on derivatives used for "hedging" interest rate and currency exposures, in the recent past. This has exposed a major weakness:...
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List Price: ` 655

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Author: Sue Hershkowitz-Coore
ISBN: 1259029042 / 9781259029042
Year: 2012
Availability: Out of Stock
High-impact language for today's lightning-fast world of sales Filled with practical writing tips, shortcuts, and examples, Power Sales Writing brings you up to date in a world where e-mail, soci...
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List Price: ` 455

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Author: Robert Bacal
ISBN: 1259028690 / 9781259028694
Year: 2012
Availability: Out of Stock
As a manager, you know that employee performance is your most important asset'but are you making smart, well-thought-out efforts to leverage it to its fullest' Manager's Guide to Performance Mana...
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List Price: ` 240

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Author: Linda Gorchels
ISBN: 1259027724 / 9781259027727
Year: 2014
Availability: Out of Stock
The essential guide to seamless product management for today's fluid, unpredictable business world Long considered the most useful and insightful guide of its kind, The Product Manager's Handbook...
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List Price: ` 1225

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Author: Anjali Kaushik, Lekha Kumar
ISBN: 1259027821 / 9781259027826
Year: 2012
Availability: Out of Stock
While the challenges faced in public service delivery are well known, the solutions are not. Innovation and technology have risen to become the fortified spine of the system, with their span and sco...
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List Price: ` 1550

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Author: Al Ries, Jack Trout
ISBN: 125902900X / 9781259029004
Year: 2012
Availability: Out of Stock
The book that changed marketing forever is now updated for the new millennium In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit....
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List Price: ` 1350

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