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Focusing on important opportunities that will provide value for the organization, this book provides direction and motivation for the improvement process. It provides a method for continuous review of the improvement process and encourages timeliness through its digital-setting and milestones. The potential answers to key questions will create a comprehensive list of value propositions. The book walks readers through the steps of defining organizational driving factors, identifying benchmarks and leading practices, conducting knowledge gap analysis, developing value propositions, and reviewing and obtaining approval from the executive team.