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Today’s customers demand products that exhibit the highest performance, the greatest value, and the best safety record. By using the powerful tool - Quality Function Deployment - companies can incorporate these demands into a product’s design, manu- facture, and service and transform independent quality features into a functioning whole.
In QFD: The Customer-Driven Approach to Quality Planning and Deployment, world- renowned quality figures Shigeru Mizuno and Yoji Akao illustrate how a company can become more responsive to product users by bringing the concept of market-in into its quality assurance activities - including all phases of market research, R&D, product plan- ning, product design, production, purchasing, sales, service, and marketing.
THIS AUTHORITATIVE SOURCE:
- details quality function deployment activities;
- provides insights into the use of the quality chart for tracking characteristics;
- introduces simultaneous multi-dimension design for high efficiency production;
- outlines how to eliminate causes of failure through preproduction corrective measures, and discusses process design and quality deployment.
Different phases of QFD, from sales to manufacturing, are also comprehensively illustrated through numerous case studies contributed by representatives from various Japanese companies.
As society changes and technology progresses, customers’ needs shift. This highly informa- tive text shows how to build quality into a product by placing top priority on the market and by implementing quality assurance activities at every stage.