How do you break the ice in the UAE?
When do you present a contract in China?
How close should you stand to a South Korean?
Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do'and what to avoid'in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse cultures, properly present your products, and close deals around the world.
Foreword by Greg Booth, CEO, Zippo
Preface
Acknowledgments
Chapter 1 : Argentina
Chapter 2 : Australia
Chapter 3 : Brazil
Chapter 4 : Canada
Chapter 5 : China
Chapter 6 : France
Chapter 7 : Germany
Chapter 8 : India
Chapter 9 : Indonesia
Chapter 10 : Italy
Chapter 11 : Japan
Chapter 12 : Mexico
Chapter 13 : Russia
Chapter 14 : Saudi Arabia
Chapter 15 : South Africa
Chapter 16 : South Korea
Chapter 17 : Turkey
Chapter 18 : United Arab Emirates
Chapter 19 : United Kingdom
Chapter 20 : United States of America
Appendix A : International Dining, Drinking, and Delicacies
Appendix B : Dangerous Diversions and Reliable Trade Resources
Index
