Author: Anitawati Mohd Lokman, Mitsuo Nagamachi ISBN: 1439818665 / 9781439818664 Year: 2011 Availability: In Stock
In a market place flooded with consumer goods, the modern consumer has become incredibly savvy. They have developed to a point where they consider such things as what makes them look beautiful, what...
Author: Mitsuo Nagamachi ISBN: 143982133X / 9781439821336 Year: 2011 Availability: In Stock
A guided tour through the each stages of process, Kansei/Affective Engineering explores how to apply Kansei/Affective Engineering. It describes the psychological survey and psycho-physiological meas...
Author: Anitawati Mohd Lokman, Mitsuo Nagamachi ISBN: 1498706827 / 9781498706827 Year: 2015 Availability: In Stock
Thanks to Apple and smart phone phenomenon, almost everyone has realized the emerging trend of user experience in design. Kansei engineering is the method to achieve that. This book defines Kansei a...