The Sales Quality Audit is the first book to apply proven quality auditing methods to the sales function. Author George A. Smith provides you with a practical, low-cost way to evaluate the quality for your sales processes. Create a powerful sales management program by using the sales auditing guidelines and worksheets to identify and prioritize improvement opportunities.
Preface
Introduction
Chapter 1. : Keys to World-Class Selling
Chapter 2. : Quality Assurance for Sales
Chapter 3. : Developing a Performance Standard for Sales
Chapter 4. : The Sales Quality Assurance Standard for Sales
Chapter 5. : Conducting the Sales Quality Audit
Chapter 6. : Using Audit Results
References
Index
