Author: Bob E. Hayes ISBN: 087389362X / 9780873893626 Year: 1997 Availability: Out of Stock
Now in its second edition, this best seller presents detailed information about how to construct, evaluate, and use questionnaires. New to this second edition is a chapter that includes two different ...
Author: Bob E. Hayes ISBN: 0873897439 / 9780873897433 Year: 2008 Availability: Out of Stock
The third edition of this best-seller updates its detailed information about how to construct, evaluate, and use questionnaires, and adds an entirely new chapter on customer loyalty.Included are two...
Author: Bob E. Hayes ISBN: 0873897722 / 9780873897723 Year: 2010 Availability: Out of Stock
Business growth depends on more than asking a single question. Challenging the widely touted Net Promoter Score (NPS) claims, author Bob E. Hayes provides compelling evidence that, to grow their bus...