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This new book challenges many conventional practices and shows how to implement a revolutionary business model with evolutionary self-supporting steps. Instead of managing complex supply chains, the book has five chapters to show how to simplify supply chains to the point where parts can be spontaneously resupplied without forecasts or purchase orders. Instead of wrestling with all the problems of inventory, "on-demand lean production" can build products spontaneously without any finished-goods inventory. This and several other cost reduction strategies allow significant reductions in total cost. The same production facilities can build-to-order a wide variety of standard products and mass-customize products for niche markets or individual customers.