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DISNEY UNIVERSITY explores the heart of the Disney Culture and it examines the philosophies behind the core values and operations that support the world-famous Disney brand. Organizational values drive the strategies that, in turn, drive Disneys success. These game-changing business concepts that Van France and his team created, in addition to their tireless devotion to and dogged insistence upon maintaining those core values, helped build an organizational culture that is envied world-wide. Business leaders of all stripes, at all levels, and in all industries have already found the business concepts Van established and taught at Disney University invaluable. With the publication of DISNEY UNIVERSITY : THE CRADLE OF HAPPINESS, those business concepts will be adopted by more and more business throughout the world.
