Marketing Books
Total Record : 223
Author: Michel Baudin, Torbjorn Netland
ISBN: 0815363192 / 9780815363194
Year: 2022
Availability: 2 to 3 weeks Introduction to Manufacturing Management focuses on the operational and tactical issues related to the engineering and management of manufacturing operations in factories, and the immediate links to...
ISBN: 0815363192 / 9780815363194
Year: 2022
Availability: 2 to 3 weeks Introduction to Manufacturing Management focuses on the operational and tactical issues related to the engineering and management of manufacturing operations in factories, and the immediate links to...
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| List Price: £ 61.99 |
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Author: Hemachandran K, Juan Jaramillo, Raul V. Rodriguez, Sayantan Khanra
ISBN: 1032072776 / 9781032072777
Year: 2022
Availability: 2 to 3 weeks Machine Learning is an integral tool in a business analyst’s arsenal because the rate at which data is being generated from different sources is increasing and working on complex unstructured ...
ISBN: 1032072776 / 9781032072777
Year: 2022
Availability: 2 to 3 weeks Machine Learning is an integral tool in a business analyst’s arsenal because the rate at which data is being generated from different sources is increasing and working on complex unstructured ...
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| List Price: £ 49.99 |
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Author: Walter Amedzro St-Hilaire
ISBN: 1032260106 / 9781032260105
Year: 2022
Availability: Out of Stock From his position as a Senior Fellow, the author addresses in this book the structural challenges and difficulties that predate Covid pandemic. He has chosen to focus on long-term structural challen...
ISBN: 1032260106 / 9781032260105
Year: 2022
Availability: Out of Stock From his position as a Senior Fellow, the author addresses in this book the structural challenges and difficulties that predate Covid pandemic. He has chosen to focus on long-term structural challen...
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| List Price: £ 66.99 |
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Author: , Sid Ahmed Benraouane
ISBN: 1032197625 / 9781032197623
Year: 2022
Availability: 2 to 3 weeks It has been estimated that over 75% of the innovative projects that begin through the Innovation Management System (IMS) are either failures or they failed to produce the desired results. The bigges...
ISBN: 1032197625 / 9781032197623
Year: 2022
Availability: 2 to 3 weeks It has been estimated that over 75% of the innovative projects that begin through the Innovation Management System (IMS) are either failures or they failed to produce the desired results. The bigges...
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| List Price: £ 53.99 |
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Author: Ian Madden
ISBN: 1032155590 / 9781032155593
Year: 2022
Availability: 2 to 3 weeks This book guides process-industry professionals from the implementation of the basic foundations of Continuous Improvement (CI) through to an organization where CI is a “way of life” and...
ISBN: 1032155590 / 9781032155593
Year: 2022
Availability: 2 to 3 weeks This book guides process-industry professionals from the implementation of the basic foundations of Continuous Improvement (CI) through to an organization where CI is a “way of life” and...
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| List Price: £ 32.99 |
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Author: R. David Whitby
ISBN: 1032331461 / 9781032331461
Year: 2022
Availability: 2 to 3 weeks The global lubricants market exceeds $110 billion, with strong future estimated annual growth projections. While much has been written about the technical aspects of lubricant development, Lubricant...
ISBN: 1032331461 / 9781032331461
Year: 2022
Availability: 2 to 3 weeks The global lubricants market exceeds $110 billion, with strong future estimated annual growth projections. While much has been written about the technical aspects of lubricant development, Lubricant...
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| List Price: £ 150 |
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Author: Antonio Specchia
ISBN: 0367708868 / 9780367708863
Year: 2022
Availability: 2 to 3 weeks Customer Relationship Management (CRM) systems are a growing topic among small- and medium-sized enterprises, entrepreneurs, and solopreneurs, and it is completely clear that CRM is a tool that busi...
ISBN: 0367708868 / 9780367708863
Year: 2022
Availability: 2 to 3 weeks Customer Relationship Management (CRM) systems are a growing topic among small- and medium-sized enterprises, entrepreneurs, and solopreneurs, and it is completely clear that CRM is a tool that busi...
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| List Price: £ 32.99 |
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Author: Mairead Brady, Martin R. Fellenz, Sabine Hoidn
ISBN: 0367559714 / 9780367559717
Year: 2022
Availability: 2 to 3 weeks To remain relevant, management education must reflect the realities that influence its subject matter, management, while at the same time addressing societal needs and expectations. Faced by powerfu...
ISBN: 0367559714 / 9780367559717
Year: 2022
Availability: 2 to 3 weeks To remain relevant, management education must reflect the realities that influence its subject matter, management, while at the same time addressing societal needs and expectations. Faced by powerfu...
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| List Price: £ 36.99 |
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Author: Morgen Witzel
ISBN: 0367775123 / 9780367775124
Year: 2022
Availability: 45-60 days Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management. Using examples ranging from people management at Cadbury and th...
ISBN: 0367775123 / 9780367775124
Year: 2022
Availability: 45-60 days Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management. Using examples ranging from people management at Cadbury and th...
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| List Price: £ 19.99 |
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Author: Evangelos Markopoulos, Hannu Vanharanta
ISBN: 0367745623 / 9780367745622
Year: 2022
Availability: 2 to 3 weeks Company democracy is often misunderstood in the business context as democracy is usually related to politics. In this book, the authors present a different dimension. They focus first on democracy f...
ISBN: 0367745623 / 9780367745622
Year: 2022
Availability: 2 to 3 weeks Company democracy is often misunderstood in the business context as democracy is usually related to politics. In this book, the authors present a different dimension. They focus first on democracy f...
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| List Price: £ 53.99 |
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Author: Patrick McCreesh, Victoria Grady
ISBN: 0367743612 / 9780367743611
Year: 2022
Availability: 2 to 3 weeks Our work life is changing. Every day new companies, technologies, and ideas emerge that impact how, where, and most importantly, why we work. Despite this exciting evolution, people remain the heart...
ISBN: 0367743612 / 9780367743611
Year: 2022
Availability: 2 to 3 weeks Our work life is changing. Every day new companies, technologies, and ideas emerge that impact how, where, and most importantly, why we work. Despite this exciting evolution, people remain the heart...
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| List Price: £ 28.99 |
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Author: Rajesh Jugulum
ISBN: 0367760487 / 9780367760489
Year: 2022
Availability: 2 to 3 weeks Data is an intrinsic part of our daily lives. Everything we do is a data point. Many of these data points are recorded with the intent to help us lead more efficient lives. We have apps that track o...
ISBN: 0367760487 / 9780367760489
Year: 2022
Availability: 2 to 3 weeks Data is an intrinsic part of our daily lives. Everything we do is a data point. Many of these data points are recorded with the intent to help us lead more efficient lives. We have apps that track o...
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| List Price: £ 25.99 |
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Author: Bob Rogers, Edward Dixon, Jonas Christensen, Kirk Borne, Leland Wilkinson, Prashant Natarajan, Shantha Mohan
ISBN: 103214520X / 9781032145204
Year: 2022
Availability: 2 to 3 weeks Artificial intelligence (AI) in its various forms –– machine learning, chatbots, robots, agents, etc. –– is increasingly being seen as a core component of enterprise business...
ISBN: 103214520X / 9781032145204
Year: 2022
Availability: 2 to 3 weeks Artificial intelligence (AI) in its various forms –– machine learning, chatbots, robots, agents, etc. –– is increasingly being seen as a core component of enterprise business...
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| List Price: £ 49.99 |
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Author: Hesham O. Dinana
ISBN: 1032249641 / 9781032249643
Year: 2022
Availability: 2 to 3 weeks With the Covid-19 pandemic many business leaders today question the need for strategy and value of strategic planning and management in today’s environment. This book will demonstrate that our...
ISBN: 1032249641 / 9781032249643
Year: 2022
Availability: 2 to 3 weeks With the Covid-19 pandemic many business leaders today question the need for strategy and value of strategic planning and management in today’s environment. This book will demonstrate that our...
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| List Price: £ 41.99 |
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Author: Philip Holt
ISBN: 1032170050 / 9781032170053
Year: 2022
Availability: 2 to 3 weeks In Leading Lean by Living Lean, Philip Holt details and explains what is probably the most important part of becoming a Lean Leader -- living and practicing what you preach. To do this you must beli...
ISBN: 1032170050 / 9781032170053
Year: 2022
Availability: 2 to 3 weeks In Leading Lean by Living Lean, Philip Holt details and explains what is probably the most important part of becoming a Lean Leader -- living and practicing what you preach. To do this you must beli...
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| List Price: £ 31.99 |
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Author: Payal Nanjiani
ISBN: 1032196998 / 9781032196992
Year: 2022
Availability: Out of Stock Far away in the jungle of Africa every morning a deer wakes up and decides to run faster than the fastest lion in that jungle. In the same jungle every morning a lion wakes up and decides to run fas...
ISBN: 1032196998 / 9781032196992
Year: 2022
Availability: Out of Stock Far away in the jungle of Africa every morning a deer wakes up and decides to run faster than the fastest lion in that jungle. In the same jungle every morning a lion wakes up and decides to run fas...
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| List Price: £ 22.99 |
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Author: Paula Landry
ISBN: 1032125578 / 9781032125572
Year: 2022
Availability: 2 to 3 weeks This book puts successful startup tools in the hands of creators: performers, artists, entertainers, creatives, and media makers seeking to launch like a business and generate more income. Reader...
ISBN: 1032125578 / 9781032125572
Year: 2022
Availability: 2 to 3 weeks This book puts successful startup tools in the hands of creators: performers, artists, entertainers, creatives, and media makers seeking to launch like a business and generate more income. Reader...
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| List Price: £ 32.99 |
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Author: Joanne Irving
ISBN: 1032080841 / 9781032080840
Year: 2022
Availability: 2 to 3 weeks All we know with absolute certainty is that we live in complex, uncertain, and rapidly changing times. Despite our best attempts to predict the future, we are often caught off-guard and surprised wh...
ISBN: 1032080841 / 9781032080840
Year: 2022
Availability: 2 to 3 weeks All we know with absolute certainty is that we live in complex, uncertain, and rapidly changing times. Despite our best attempts to predict the future, we are often caught off-guard and surprised wh...
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| List Price: £ 21.99 |
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Author: Richard Boateng, Sheena Lovia Boateng, Thomas Anning-Dorson
ISBN: 0367714736 / 9780367714734
Year: 2022
Availability: 2 to 3 weeks The idea behind editing this book is to present a contemporary reference that tells the story of how businesses and institutions in emerging economies are circumventing or can better circumvent inst...
ISBN: 0367714736 / 9780367714734
Year: 2022
Availability: 2 to 3 weeks The idea behind editing this book is to present a contemporary reference that tells the story of how businesses and institutions in emerging economies are circumventing or can better circumvent inst...
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| List Price: £ 58.99 |
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Author: Jamie Campbell, Phillip L. Ealy, William J. Rothwell
ISBN: 1032027282 / 9781032027289
Year: 2022
Availability: 2 to 3 weeks Research has shown that having a diverse organization only improves and enhances businesses. Forbes and Time report that diversity is an $8 Billion a year investment. However, poorly implementing di...
ISBN: 1032027282 / 9781032027289
Year: 2022
Availability: 2 to 3 weeks Research has shown that having a diverse organization only improves and enhances businesses. Forbes and Time report that diversity is an $8 Billion a year investment. However, poorly implementing di...
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| List Price: £ 36.99 |
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Author: Casey J. Bedgood
ISBN: 103232631X / 9781032326313
Year: 2022
Availability: 2 to 3 weeks Is knowledge powerful? Do leaders and those aspiring really understand the importance and power of organizational knowledge? Can knowing accelerate one’s career journey while not knowing disru...
ISBN: 103232631X / 9781032326313
Year: 2022
Availability: 2 to 3 weeks Is knowledge powerful? Do leaders and those aspiring really understand the importance and power of organizational knowledge? Can knowing accelerate one’s career journey while not knowing disru...
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| List Price: £ 27.99 |
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Author: Behnam Bakhshandeh, William J. Rothwell
ISBN: 0367740583 / 9780367740580
Year: 2022
Availability: 2 to 3 weeks Coaching is a necessary skill for managers. It is important as a fundamental part of an organization's talent efforts—including talent acquisition, development and retention strategies. For a ...
ISBN: 0367740583 / 9780367740580
Year: 2022
Availability: 2 to 3 weeks Coaching is a necessary skill for managers. It is important as a fundamental part of an organization's talent efforts—including talent acquisition, development and retention strategies. For a ...
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| List Price: £ 41.99 |
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Author: Mark C. DeLuzio
ISBN: 1032349476 / 9781032349473
Year: 2022
Availability: In Stock With 30 years of driving Lean transformations under his belt—both in-house at Danaher and as the founder of Lean Horizons—Mark C. DeLuzio has a vantage point across a variety of industri...
ISBN: 1032349476 / 9781032349473
Year: 2022
Availability: In Stock With 30 years of driving Lean transformations under his belt—both in-house at Danaher and as the founder of Lean Horizons—Mark C. DeLuzio has a vantage point across a variety of industri...
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| List Price: £ 68.99 |
| Offer Price: ` 1295 |
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Author: Lakshman Krishnamurthi, Rakesh V. Vohra
ISBN: 1107010659 / 9781107010659
Year: 2012
Availability: 45-60 days Pricing drives three of the most important elements of firm success: revenue and profits, customer behavior and firm image. This book provides an introduction to the basic principles for thinking cl...
ISBN: 1107010659 / 9781107010659
Year: 2012
Availability: 45-60 days Pricing drives three of the most important elements of firm success: revenue and profits, customer behavior and firm image. This book provides an introduction to the basic principles for thinking cl...
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| List Price: $ 67.99 |
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Author: Sean Stein Smith
ISBN: 1032178531 / 9781032178530
Year: 2021
Availability: 2 to 3 weeks Integrated reporting in corporate communication is a process that results in improved communication, most visibly an ‘integrated report,’ about value creation over time. An integrated re...
ISBN: 1032178531 / 9781032178530
Year: 2021
Availability: 2 to 3 weeks Integrated reporting in corporate communication is a process that results in improved communication, most visibly an ‘integrated report,’ about value creation over time. An integrated re...
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| List Price: £ 32.99 |
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